What we do
Support, systems, software and marketing under one roof.
Five areas that usually belong to five different providers. Keeping them together means every problem has an owner while everyone else is still deciding whose it is.
IT support
One way in, a written response time and a record of every case.
Most support problems are small: an email that doesn’t arrive, a printer that disappears from the network, a login that fails with a customer waiting. The real issue is that they arrive through chat, calls and hallway conversations, to different people, and nobody knows how many there were or which ones repeat.
How we approach it
- A single channel for every request
- Response times agreed in writing
- Every case logged, from first message to close
- A monthly view of what keeps coming back
Systems and infrastructure
Servers, networks, backups and access. What nobody notices while it works.
Infrastructure is invisible until it fails. The first job is usually not to build anything, but to find out what is already there: what is paid for, where it runs, who holds the keys and whether the backup has ever been restored.
How we approach it
- Inventory of every service and subscription
- Backups that are tested, not just scheduled
- Clear ownership of domains, accounts and access
- Changes made without stopping the business
Software and integrations
Making repeated work disappear. The code stays with the company.
Copying orders from one system to another, entering the same data twice, building the same report every Monday. At today’s volume it is tolerable; at twice the volume it becomes a ceiling. Software work starts by writing the process on one page and asking which step should stop existing.
How we approach it
- Integrations between the tools already in use
- Automation of recurring tasks
- Websites and online stores
- Code kept in the company’s own repository
Digital marketing
What a company says, where it says it and how often.
Marketing works when it is consistent. That means an editorial plan that is actually followed, channels chosen for where customers are rather than where everyone else is, and a brand that looks the same everywhere it appears.
How we approach it
- Monthly editorial planning
- Social media management
- Brand identity and assets
- Content tied to business goals
Paid campaigns
Three numbers and a decision.
Reach, impressions and followers don’t say whether to spend more next month. That decision needs three numbers: how much was invested, how many real opportunities came in and how many of them closed. The third one lives in sales, not in the ad platform, which is why connecting both is part of the work.
How we approach it
- Campaigns on Meta and Google
- Tracking from ad to real opportunity
- Results tied to closed sales
- Monthly reviews that end in a decision
Why the five belong together
The campaign underperforms. The agency says the site is slow. The developer says it’s the server. The server provider says nobody warned them about the traffic. Everyone is partly right, and the company pays four invoices.
Keeping the five areas together doesn’t remove specialization: each one still has its own people. What changes is that there is one conversation, one report and one name to call.